The Three Rethinks of AI: Process, Team, Platform

Talk:

We’ve moved past the phase where AI automates existing tasks. Agentic AI doesn’t just generate content or speed up workflows: it reasons, takes action, collaborates with other agents, and delivers outcomes autonomously. And it’s already here. But most organizations are still using AI to do the same things a little faster. Behind every AI decision is a person who needs to make the right choice for their specific needs, and the organizations achieving meaningful transformation are doing something fundamentally different. They’ve made three critical shifts in how they think about AI by redesigning workflows around AI agents rather than adding AI to existing systems, moving from AI tools used by employees to AI teammates working alongside them, and building on integrated platforms that simplify enterprise readiness.

Join Gorka Madariaga, Technical Product Marketing Lead for AI at Amazon Web Services (AWS), as he explores this framework with real examples from organizations that are transforming operations, accelerating timelines, and unlocking new levels of productivity.

Key takeaways:

• Understand what agentic AI is and how it differs from traditional automation and generative AI
• Learn a practical framework for moving from incremental improvements to transformational outcomes
• Explore top AI use cases across different functions of an enterprise
• Dive into real transformation examples of organizations achieving measurable business results through this rethinking process